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Whether or not you liked him or his company you couldn’t deny Steve Jobs your attention. He had you. He brought technology to the masses the way the Beatles brought Brit rock and roll to America. If you’ve seen the commercials that are currently running for the semi – new Windows 7 phones, then you have a basic understanding of the perceived state of the digital age we now live in. In these commercials Windows places various people in real world situations, however, these inpiduals are always overly distracted by their smart phones causing an abundance of mishaps, miscues, and awkward moments. Although humorous, especially
Read article As I was scouring the internet this morning, I ran across an Ad Week post about the famous “1984” Super Bowl commercial from everybody’s favorite Apple. The article was written by Steve Hayden who served as senior vice president and creative director at Chiat/Day, the agency behind the memorable spot.
Read article Throughout December we’ve been talking a lot about branding and since the month is drawing to an end, I thought it would be great to find out what brands my fellow creatives here at Gate6 hold near and dear to their hearts. Initially,
Read article If you own a business chances are you’ve either started or are attempting to manage a company Facebook page. If this is the case then you’ve more than likely come across several issues on how to effectively use the platform to benefit your brand. |
